Content Strategist

Company Description The SM Records Ltd is a global music distribution and rights-management company dedicated to empowering independent artists, labels, and creators with transparent, technology-driven solutions. The company delivers music to 150+ global digital service providers (DSPs) such as Spotify, Apple Music, YouTube Music, and TikTok, ensuring extensive audience reach. Powered by SonoSuite’s advanced technology, The SM Records offers studio-grade delivery, accurate royalty reporting, monetization, and tailored support for artists at all levels. With a vision to build an artist-first global network, the company fosters sustainable growth for artists from South Asia and beyond, providing creative production, marketing support, playlist pitching, and more. Thousands of tracks delivered and numerous artists achieving global visibility underline their commitment and impact. Role Description This is a part-time remote role for a Content Strategist. The Content Strategist will lead content planning and strategy execution to support the company’s growth and enhance its digital presence. Responsibilities include developing and managing content pipelines, creating and optimizing strategies for various platforms, writing engaging web content, and collaborating with cross-functional teams to ensure content aligns with the company's goals. The role also involves analyzing content performance and implementing improvements to enhance visibility and engagement. Qualifications Proficient in Content Strategy and Content Management Skilled in Content Development and Web Content Writing Ability to create engaging and impactful written content Strong analytical skills for evaluating content performance Excellent communication and organizational skills Familiarity with digital music distribution and rights management is a plus Experience in content planning for social and music platforms is advantageous Bachelor’s degree in Journalism, Communications, Marketing, or related field