Content Strategist

Salary: ₹35,000 – ₹45,000 per month (depending on experience) Type: Full-Time Working Days: Monday – Saturday Location: Hyderabad, Telangana Start Date: Immediate Role Overview As a Content Strategist, you’ll collaborate with our creative, design, and marketing teams to define content pillars, develop brand communication strategies, and oversee the execution of campaigns across platforms. You’ll ensure content not only aligns with brand tone but also drives measurable engagement and growth. Key Responsibilities Develop and implement holistic content strategies aligned with client goals and audience insights Conduct brand and competitor research to inform messaging and positioning Create content calendars, campaign outlines, and storytelling frameworks across digital platforms Collaborate with creative, design, and paid media teams to ensure alignment between content, visuals, and strategy Write or oversee the creation of high-quality content: website copy, campaign messaging, blog articles, emailers, and social media communication Analyse content performance metrics and optimise strategies based on data-driven insights Maintain brand consistency in tone, voice, and messaging across all content touchpoints Present creative strategies and campaign concepts to clients as required Required Skills & Competencies Proven experience (2–4 years) in content strategy, copywriting, or digital marketing roles Strong understanding of brand communication, digital marketing funnels, and audience behaviour Excellent writing and editing skills with a keen eye for detail Ability to translate strategic ideas into clear, engaging narratives Familiarity with SEO principles, content analytics, and campaign performance tracking Strong communication, presentation, and collaboration skills Ability to manage multiple projects with composure under tight deadlines Preferred Qualifications Bachelor’s degree in Marketing, Communications, Journalism, or a related field Prior experience in an agency or brand strategy environment is a plus What We Offer Opportunity to work with a diverse portfolio of modern and emerging consumer brands Collaborative, design-driven, content-first work culture. Professional growth through strategic and creative mentorship Dynamic, performance-oriented environment where your work directly shapes brand building and business outcomes.