Marketing Manager

Discovery – Inhouse Marketing Marketing Manager About Discovery Discovery’s core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fast-paced and dynamic environment enables smart, self-driven people to be their best. As global thought leaders, Discovery is passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within our society. About Discovery Marketing In Marketing, defying gravity is part of our everyday work because we’re a team of people who love to push the boundaries, to achieve the impossible, and to accept all sorts of never-done-before challenges. Discovery Marketing is a vibrant area who are dedicated to the collective core purpose, values and ambition. We work on numerous projects across distribution channels and across all Discovery products and strive for excellence in all that we do. Key Purpose To create brand and communication solutions that enable restricted medical schemes and business to meet their objectives by: Driving and defining the implementation of brand and communication strategy and solutions. Interfacing with senior business stakeholders to define and co-ordinate brand or communication strategy. Understanding the impact of that strategy across business, and the Marketing team’s role as enabler in executing the stated strategy. The Marketing Manager is responsible for maintaining and enhancing InHouse (restricted) schemes’ trusted brands and high scheme identity and communication standards by partnering with Fund Managers, business, other stakeholders and the various scheme communication offices. The Marketing Manager needs to develop and implement integrated and strategically aligned marketing and communications solutions. The incumbent operationalises strategy through applying best practice marketing principles, leverages key partnerships internally and externally, and ensures projects are delivered on time and within budget. In addition, the Marketing Manager provides specialist marketing advice to the InHouse Fund Management team and schemes’ stakeholders and is responsible for managing, coordinating and coaching a team of people, as required. Areas of responsibility may include but not limited to Unpacking complex restricted scheme needs to define, co-ordinate and deliver high impact marketing, communications and brand projects. Creating integrated, best practice and creative solutions which are in line with the Discovery marketing model (consistent across all brands, businesses and communities), while protecting the integrity of both the Discovery Health (Administrator) brand and the specific restricted schemes’ brand. Collaborating closely with and providing specialist marketing advice to key stakeholders including senior business stakeholders, the InHouse marketing team and schemes, to help achieve scheme, company and business unit objectives. Develop people through coaching (as required) Manage a budget (as required) Build and maintain relationships with Fund management, the scheme office and stakeholders integral to executing a successful brand and communication strategy Build and maintain relationships with key business stakeholders, both at a strategic and operational level Proactive Bringing ideas to business Doing feasibility studies and defining new ways of doing things, using data-driven insights Measure impact and drive corrective action Ensure effective implementation of plans Manage conflict Competencies Knowledge Awareness of different Discovery products and business processes, with specific expertise in the health business Understanding the medical schemes industry, and the distinction between a medical scheme, an Administrator and the Administrator’s holding company will be advantageous Various media channels, including electronic Agency experience – design, media, advertising Print and production processes (including timelines and costing) Experience using generative AI tools to enhance productivity, analysis, content creation, problem solving and/or decision-making. Skills Communicates well in English, with demonstrable strong writing skills, and strong verbal communication skills Converts technical information into audience appropriate communication Influences and persuades people to get things done Possesses strong project management skills Multi-tasks on multiple projects Questions processes, strategy and outputs Presents and sells ideas Negotiates Makes decisions Solves complex problems Builds trusted partnerships Manages conflict Manages trade offs Instils confidence in others Guides, develops and motivates others Conducts feasibility studies and defines new ways of work Measures impact and drive corrective action Ensures plans are implemented effectively Attributes Strong attention to detail Creative - innovator Proactive and solution oriented Dynamic and energetic Tenacious and persistent Flexible and adaptable Naturally inclined to work hard Action oriented (doer) Have initiative - being a self-starter and able to work independently Ability to think outside the box Able to work calmly under pressure and provide answers and direction to others Team player People and relationship focused Confident Resilient Empathetic Diplomatic Sociable Seen as a trusted advisor by clients Driven Passionate Minimum requirements Education and Experience Qualifications Minimum 3-year undergraduate degree or diploma (BA or B. Com in Marketing or Communication) Post graduate qualification in marketing is preferable Relevant industry qualification Experience Minimum of 5 years’ experience in Marketing or Communication Demonstrated proficiency in leveraging AI-enabled tools and digital technologies to enhance content creation, data analysis, workflow efficiency, and overall marketing effectiveness. At least two to three years of experience in the restricted schemes industry is advantageous Experience in content marketing, product sales, advertising, rewards programmes, and client engagement would be advantageous Proven graphic design capabilities, evidenced through a professional portfolio advantageous EMPLOYMENT EQUITY The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.