Organic Content Creator

A fast-growing, mission-driven wellness company is seeking an Organic Content Creator to own and deliver engaging, social-first content that builds brand awareness, community and engagement across organic social channels. This role is ideal for someone who thrives on creative freedom, moves quickly from idea to execution, and has a strong instinct for storytelling that captures attention and keeps audiences coming back for more. The Basics: ● Full-time & hybrid: 2-3 days per week in the London HQ ● Competitive salary! ● No fitness/wellness experience required - just need to be able to tell incredible stories on social media! ● Opportunity to join a large, dedicated Social team that is on a mission to take this brand to the next level! The Role: This is a hands-on, end-to-end content role with significant creative ownership. The successful candidate will be responsible for producing engaging, platform-native content that grows brand awareness, builds community and drives organic engagement. Content Creation + Production: Own the full content lifecycle: ideation, planning, shooting, editing and delivery Create high-quality, short-form video content designed specifically for organic social platforms Produce content at speed and scale without compromising creative quality Build and refine production workflows, templates and systems to improve efficiency Leverage tools (including AI where relevant) to increase creative output and experimentation Creative Development + Storytelling: Generate original content ideas daily, rooted in platform trends, internet culture and audience behaviour Translate brand objectives into entertaining, platform-native content Bring a strong digital storytelling lens to every piece of content—creating videos designed to stop the scroll, entertain and encourage sharing Collaborate with internal teams to develop new content series, formats and creative concepts Identify opportunities to turn everyday business moments into engaging social content Community Growth + Innovation: Stay ahead of platform trends and emerging content formats Continuously refine content based on engagement metrics, audience insights and platform best practices Balance creative experimentation with brand consistency Maintain visibility of upcoming content, published assets and performance The Person: 2+ years' experience creating and editing social-first video content A natural storyteller with a deep understanding of what makes organic content engaging and shareable Highly in tune with internet culture, social trends and evolving platform behaviours Comfortable working autonomously with a high degree of creative freedom and ownership Skilled in videography and editing, with proficiency in industry-standard editing software Able to translate ideas into compelling, platform-native content Strong understanding of audience engagement across TikTok, Instagram and emerging social platforms Organised and efficient, capable of managing multiple projects and tight deadlines Open to feedback and driven by continuous improvement Confident directing contributors or talent when needed This is an exciting opportunity to build the organic social presence of a rapidly growing brand while enjoying genuine creative ownership and the freedom to experiment. Your recruiter for this role is Izzy Roberts, Senior Recruiter at Jobs In. Fitness, and can be contacted simply by applying for this role below. Jobs In. Fitness are a fitness recruitment agency, specialising in hundreds of fitness jobs in the UK like these. If you are keen to be considered please ‘apply now’. Please note that only applicants matching the strict criteria above will be contacted as part of the recruitment process.