Senior CRM Content Manager

Are you a CRM Content Manager looking for a new challenge? If you want to expand your reach and share your knowledge with a team of professionals, contribute to the development of your colleagues' or Clients' skills, want to consolidate your expertise and grow on innovative projects, this is your opportunity! What this experience will bring you First of all, an interesting technical challenge but also an overview of our Client's projects. We will build your career together and accompany you towards the development of new skills and technical leadership. What will your role be? We are looking for a CRM Content Manager to perform the following activities: Creative Asset & External Agency Management: translate campaign briefs into clear technical and creative requirements, ensuring alignment with brand guidelines and communication objectives. Monitor agency activities, production milestones and delivery timelines, proactively managing issues and potential delays. CRM Content Management & Operations: manage the operational curation, adaptation and localization of content for ongoing CRM campaigns and selected communication channels. Communication Channel Management & Deployment: support the implementation, testing and operational rollout of new and emerging communication channels, including in-app messaging and advanced digital formats. Project Management & Innovation Support: participate in cross-functional projects aimed at improving CRM communication efficiency and digital customer engagement. Support innovative initiatives such as GenAI-driven content adaptation, chatbot campaign deployment and new digital communication solutions. What are we looking for in you? Experience and competencies Senior-level experience in CRM management, digital marketing operations or content management, preferably within international and multi-brand environments. Proven experience in project management and coordination of complex activities involving multiple stakeholders and external partners. Good understanding of CRM communication channels, including Email, Push Notifications, SMS and in-app messaging. Experience in coordinating creative and digital agencies and managing content production workflows. Knowledge of HTML email structures, digital assets and technical quality assurance processes, including rendering, tracking and accessibility validation. Familiarity with content localization, brand guidelines and multi-channel content adaptation. Interest in emerging digital technologies, including GenAI applications and chatbot solutions. Excellent command of written and spoken English, with the ability to communicate effectively with international stakeholders. Soft skills: Strong analytical mindset, with the ability to identify issues, assess priorities and propose effective solutions. Excellent organizational and planning skills, with strong attention to detail. Strong teamwork and collaboration capabilities, particularly in cross-functional and international environments. Excellent communication and stakeholder management skills. Proactive approach, problem-solving attitude and ability to manage multiple priorities simultaneously. Ability to work autonomously, take ownership and coordinate activities in a dynamic, fast-paced environment. Languages: Italian (Fluent) English (fluent, oral and written) Why would you take the plunge? Because Scalian is a group of specialists, carrying an ambitious development project, focused on innovation and committed to its customers where you can: · Build a tailor-made career path, varied and adapted to your desires, thanks to the variety of missions in your area of expertise and the bridges between trades · Learn by the quality of the projects on which you will intervene, in your specialty, and thanks to the large training catalog delivered by our internal Academy · Have an attractive social framework that respects everyone's needs (telework agreement, crèches, social coverage, flexibility, soft mobility, etc.) · Contribute to R&D topics or participate in internal projects · Be part of a friendly team that will make work rhyme with pleasure! So want to expand the frame? Contact us to talk about it Who are we? Human and technology to scale sustainable performance Founded in 1989, Scalian is a French group with an international dimension, with offices in Europe and North America, specializing in business transformation through its dual mastery of business processes and digital technologies. In the TOP10 engineering consulting companies in France, the Group is involved in service activities in the management of industrial projects, supply chain (costs, quality, deadlines, performance), architecture and development of embedded digital systems, computer systems applications. Information and Artificial Intelligence. Scalian also deploys solutions for optimizing projects or the performance of organizations and responds to the challenges of transformation for leaders in industry and the tertiary sector (energy, transport, space, banking, health, environment, etc.)