Social Media Manager

Social Media Manager Schedule: Monday - Friday. 9AM - 5PM PST Remote: Eastern Europe USD Salary: $11/hr The Social Media Manager is responsible for managing and growing B2B content presence on LinkedIn. This role owns executive ghostwriting for C-Suite leaders, develops long-form thought leadership content for the company’s LinkedIn account, and coordinates cross-functionally with department leads to surface relevant topics. The ideal candidate balances creative storytelling with a strategic understanding of B2B audiences. Primary Responsibilities: Ghostwrite authentic, voice-matched LinkedIn content for C-Suite executives: building each leader’s personal brand and industry authority Develop and publish long-form content for the official Company LinkedIn page, driving brand awareness and audience engagement within a B2B context Build and manage a consistent content calendar aligned with company goals and go-to-market priorities Coordinate with department leads across the organization to identify relevant topics, internal expertise, and timely subject matter to fuel the content pipeline Monitor LinkedIn performance metrics and apply insights to continuously optimize content strategy and posting cadence Ensure brand voice consistency across all LinkedIn content, both executive and company-level Stay current on LinkedIn best practices, algorithm changes, and B2B content trends Other duties as assigned Bachelor’s Degree in Marketing, Communications, Journalism, or related field preferred Proven years of experience in B2B content marketing or social media management, with a focus on LinkedIn Demonstrated ghostwriting ability; skilled at capturing and adapting tone and voice for different personalities Strong written communication skills — able to translate complex ideas into clear, compelling content Self-starter with strong organizational skills and the ability to manage multiple content threads independently Familiarity with LinkedIn’s content formats, best practices, and engagement strategies Basic understanding of content analytics and performance tracking Experience writing for SaaS, tech, or startup environments is a plus Proficiency in Google Docs, Sheets, or similar productivity tools Remote Work: Work from anywhere—our team is global, and we value work-life balance. Growth Opportunities: As a key player you’ll have the chance to shape your role and grow with us. Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market. As part of our recruitment process, all candidates will be kindly asked to agree to Lago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.