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Social Media Marketing Execution Manager

novonord

Beijing · cn 2h ago

Job description

Key responsibilities 本岗位负责患者教育与社交平台的整体运营与执行,通过高质量内容、社群运营与精准触达提升患者对疾病与健康管理的认知,驱动从认知到治疗行动的业务链闭环。 This role is responsible for overall operation and execution of patient education and social platform activities. Through high-quality content, community management, and precise outreach, it enhances patients’ understanding of their disease and health management and drives the full business chain from awareness to medical treatment action. Qualifications 本科及以上学历,传播、公共卫生、药学、市场营销等相关专业优先; 3-6 年数字媒体 / 患者运营 / 医疗内容运营经验。 Bachelor’s degree or above, preferably in Communications, Public Health, Pharmacy, Marketing or a related field; 3–6 years of experience in digital media, patient engagement, or medical content operations. 3 年以上社交平台(如抖音、微信生态等)运营管理经验,有医药行业相关经验者更佳。 Over 3 years of experience in managing operations on social media platforms (such as TikTok, WeChat ecosystem, etc.), with experience in the pharmaceutical industry preferred. 具备成功的线上运营管理或患者增长项目经验。 Experience in successfully managing online operations or patient growth projects. We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

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